Immortality, Inc

“Oh lord,” Marie Thorne sighed, closing her eyes, “He would have to be temperamental. Ed, talk to him.”

A portly, perspiring middle-aged man came to Blaine's bedside. “Mr. Blaine,” he said earnestly, “didn't we save your life?”

“I suppose so,” Blaine said sullenly.

“We didn't have to, you know. It took a lot of time, money and trouble to save your life. But we did it. All we want in return is the publicity value.”

“Publicity value?”

“Certainly. You were saved by a Rex Power System.”

Blaine nodded, understanding now why his rebirth in the future had been accepted so casually by those around him. They had taken a lot of time, money and trouble to bring it about, had undoubtedly discussed it from every possible viewpoint, and now were conscientiously exploiting it.

“I see,” Blaine said. “You saved me simply in order to use me as a gimmick in an advertising campaign. Is that it?”

Ed looked unhappy. “Why put it that way? You had a life that needed saving. We had a sales campaign that needed sparking. We took care of both needs, to the mutual benefit of you and the Rex Corporation. Perhaps our motives weren't completely altruistic; would you prefer being dead?”

Blaine shook his head.

“Of course not,” Ed agreed. “Your life is of value to you. Better alive today than dead yesterday, eh? Fine. Then why not show us a little gratitude? Why not give us a little cooperation?”

“I'd like to,” Blaine said, “but you’re moving too fast for me.”

“I know,” Ed said, “and I sympathize. But you know the advertising game, Mr. Blaine. Timing is crucial. Today you’re news, tomorrow nobody's interested. We have to exploit your rescue right now, while it's hot. Otherwise it's valueless to us.”

“I appreciate your saving my life,” Blaine said, “even if it wasn't completely altruistic. I'll be glad to cooperate.”

“Thank you, Mr.Blaine,” Ed said. “And please, no questions for a while. You'll get the picture as we go along. Miss Thorne, it's all yours.”

“Thanks, Ed,” Marie Thorne said. “Now, everybody, we have received a provisional go-ahead from Mr. Reilly, so we'll continue as pla

“It's been done.”

“Well? It's always news, isn't it?”

“I guess once more won't hurt. So. Man from 1988 snatched —”

“Pardon me,” Blaine said. “1958.”

“So from 1958 snatched from his smashed car at the moment after death and set into a host body. Brief paragraph about the host body. Then we say that Rex Power Systems performed this snatch over one hundred and fifty-two years of time. We tell ‘em how many ergs of energy we burned, or whatever it is we burn. I'll check with an engineer for the right terms. OK?”

“Mention that no other power system could have done it,” Joe said. “Mention the new calibration system that made it possible.”

“They won't use all that.”

“They might,” Marie Thorne said. “Now, Mrs. Vaness. We want an article on Blaine's feelings when Rex Power Systems snatched him from death. Make it emotional. Give his first sensations in the amazing world of the future. About five thousand words. We'll handle the placement.”

The grey-haired Mrs. Vaness nodded. “Can I interview him now?”

“No time,” Miss Thorne said. “Make it up. Thrilled, frightened, astonished, surprised at all the changes that have taken place since his time. Scientific advances. Wants to see Mars. Doesn't like the new fashions. Thinks people were happier in his own day with less gadgets and more leisure. Blaine will OK it. Won't you Blaine?”

Blaine nodded dumbly.

“Fine. Last night we recorded his spontaneous reactions. Mike, you and the boys make that into a fifteen minute spin which the public can buy at their local Sensory Shop. Make it a real co

“Gotcha,” said Mike.

“Right. Mr. Brice, you'll line up some solido shows for Blaine to appear on. He'll give his reactions to our age, how it feels, how it compares to his own age. See that Rex gets a mention.”

“But I don't know anything about this age!” Blaine said.

“You will,” Marie Thorne told him. “All right, I think that's enough for a start. Let's get rolling. I'm going to show Mr. Reilly what we've pla

She turned to Blaine as the others were leaving.

“Perhaps this seems like shabby treatment. But business is business, no matter what age you’re in. Tomorrow you’re going to be a well-known man, and probably a wealthy one. Under the circumstances, I don't think you have any cause for complaint.”

She left. Blaine watched her go, slim and self-confident. He wondered what the penalty was, in this day and age, for striking a woman.

4

The nurse brought him lunch on a tray. The bearded doctor came in, examined him and declared him perfectly fit. There was not the slightest trace of rebirth depression, he declared, and the death trauma was obviously overrated. No reason why Blaine shouldn't be up and about.

The nurse came back with clothing, a blue shirt, brown slacks, and soft, bulbous grey shoes. The outfit, she assured him, was quite conservative.

Blaine ate with good appetite. But before dressing, he examined his new body in the full-length bathroom mirror. It was the first chance he'd had for a careful appraisal.

His former body had been tall and lean, with straight black hair and a good-humored boyish face. In thirty-two years he had grown used to that quick, deft, easy-moving body. With good grace he had accepted its constitutional flaws, its occasional illnesses, and had glorified them into virtues, into unique properties of the personality that resided within them. For his body's limitations, far more than its capabilities, seemed to express his own particular essence.

He had been fond of that body. His new body was a shock.

It was shorter than average, heavily muscled, barrel chested, broad shouldered. It felt top-heavy, for the legs were a little short in proportion to the herculean torso. His hands were large and callused. Blaine made a fist and gazed at it respectfully. He could probably fell an ox with a single blow, if an ox were procurable.

His face was square and bold, with a prominent jaw, wide cheekbones and a Roman nose. His hair was blonde and curly. His eyes were a steely blue. It was a somewhat handsome, slightly brutal face. “I don't like it,” Blaine said emphatically. “And I hate curly blonde hair.”

His new body had considerable physical strength; but he had always disliked sheer physical strength. The body looked clumsy, graceless, difficult to manage. It was the kind of body that bumped into chairs and stepped on people's toes, shook hands too vigorously, talked too loudly, and sweated profusely. Clothes would always bulge and constrict this body. It would need continual hard exercise. Perhaps he would even have to diet; the body looked as though it had a slight tendency toward fat.

“Physical strength is all very well,” Blaine told himself, “if one has a purpose for it. Otherwise it's just a nuisance and a distraction, like wings on a dodo.”

The body was bad enough. But the face was worse. Blaine had never liked strong, harsh, rough-hewn faces. They were fine for sandhogs, army sergeants, jungle explorers and the like. But not for a man who enjoyed cultured society. Such a face was obviously incapable of subtlety of expression. All nuance, the delicate interplay of line and plane, would be lost. With this face you could grin or frown; only gross emotions would show.

Experimentally he smiled boyishly at the mirror. The result was a satyr's leer.

“I've been gypped,” Blaine said bitterly.

It was apparent to him that the qualities of his present mind and his new body were opposed. Cooperation between them seemed impossible. Of course, his personality might reshape his body; on the other hand, his body might have some demands to make on his personality.